Adapting your marketing strategy to keep your business sustainable and open during the COVID-19 pandemic may require some out-of-the-box thinking and perhaps an online sales presence. This may sound overwhelming with all the other pressures you may be facing as a business owner, but we’re here to help!
Access free, individualized support to transition — or expand — your digital presence and/or online sales methods; including on-site teams to assist business owners to develop a vibrant and effective online presence; and rapid transition to digital connections with customers.
What is this program?
The Digital Transition Program is a partnership between the Shuswap Economic Recovery Program and Okanagan College. The Digital Transition Program is a free community program, developed to help small businesses in the Shuswap build or update their website to enable them to sell their products or services online and grow their online presence.
Who can this program assist?
Small businesses in the Shuswap region that have been affected by COVID 19. This includes businesses that are:
- Lacking an online presence
- Lacking an online store / sales channel
- Needing an existing website to have an online sales option
How can the Digital Transition program help you to set up an e-commerce platform?
The Digital Transition team will work with local businesses to design and launch Shopify e-commerce platforms, a proprietary e-commerce platform for online stores. The Digital Transition team will help you with one of these options:
- Build an online store / website through Shopify
Add an online store option (BUY BUTTON) onto the current site.
- Transfer and redesign current website to an online store /website.
Following the design and development of the e-commerce platform, the Digital Marketing Team will work with the business to provide the basic training needed to maintain and grow their Shopify business platform.
*Please note that the Digital Marketing Program is an incentive program created free of charge to the business for the design, implementation, and basic consultation for the business e-commerce platform. Once that e-commerce platform is ready for launch, this will be 100% maintained and managed by the business, including any costs associated with ongoing use of the Shopify platform (approx. $29 USD monthly for the basic Shopify platform).
If you are a forward-looking Shuswap business seeking support to grow your business online consider applying to see if the Digital Transition Program is a fit for you!
Intake for this program is now closed.
Support Local BC provides a place for communities and businesses throughout the province to support each other. It connects all regions and is a platform where you can show your love for your favorite local businesses by purchasing gift cards for future use. This is a great way to encourage family and friends to purchase gift cards to use when they can discover the Shuswap region...later! For more information or to add your business here and then let your know your business is listed on this website! This initiative is sponsored by Salmon Arm Economic Development Society, Shuswap Economic Development/Tourism, and Downtown Salmon Arm.